Sapporo Beer Museum
Sapporo Beer Museum (Sapporo, Hokkaido) is a place to visit for beer. Booking: Reservation recommended. Guidance in English: Available. Fee: Self-guided: adults 1,000 yen (junior high school students to under 20 500 yen, elementary school and under free). Guided tour with 2 tastings: adults 2,000 yen (junior high school students to under 20 1,000 yen, elementary school free). Hokkaido-resident discount available..
A museum on the history of beer-making that began in Sapporo. Choose a self-guided visit or a guided tour with tastings. There is no brewing equipment on site.

Sapporo Beer Museum (Sapporo, Hokkaido)
Photo: Ermell / CC BY-SA 4.0 ・ Photo source ・ Resized and croppedHow to visit
- Location
- Sapporo, Hokkaido
- Address
- 北海道札幌市東区北7条東9丁目1-1
- Booking
- Reservation recommended
- Guidance in English
- Available
- Fee
- Self-guided: adults 1,000 yen (junior high school students to under 20 500 yen, elementary school and under free). Guided tour with 2 tastings: adults 2,000 yen (junior high school students to under 20 1,000 yen, elementary school free). Hokkaido-resident discount available.
Good to know
- No reservation needed for the self-guided visit. Open every business day 11:00-18:00 (last entry 17:30), 15-30 minutes. Audio guide in Japanese, English, Korean and Chinese (Traditional/Simplified).
- The guided tour requires a reservation. Held on business days except Monday (when Monday is a public holiday it runs that day and is suspended the following Tuesday); first tour 11:30, about 55 minutes, 16 people. Web booking closes at 9:30 on the day; walk-ups are accepted until 20 minutes before start if seats remain.
- The guided tour is in Japanese only. Preschool children cannot join.
- Adults who do not drink get a non-alcoholic beer or soft drink. Junior high school students to under 20 and elementary school children get soft drinks.
- The monthly weekday Kuro Label The Perfect Tour (adults 3,000 yen, about 70 minutes) does not allow anyone under 20.
- The paid Tasting Hall is open 11:00-18:30 (last order 18:00), closed Dec 31. This is separate from the Sapporo Hokkaido Factory in Eniwa.
Photos

Sapporo Beer Museum (Sapporo, Hokkaido)
Photo: MIKI Yoshihito derivative work: MrPanyGoff / CC BY 2.0 ・ Photo source ・ Resized and croppedFrequently asked questions
Do I need to book a visit to Sapporo Beer Museum?
A reservation is recommended.
Is guidance in English available at Sapporo Beer Museum?
Yes, guidance in English is available.
How much does a visit to Sapporo Beer Museum cost?
Fee: Self-guided: adults 1,000 yen (junior high school students to under 20 500 yen, elementary school and under free). Guided tour with 2 tastings: adults 2,000 yen (junior high school students to under 20 1,000 yen, elementary school free). Hokkaido-resident discount available..
Can I take part in a tasting if I'm driving?
The legal drinking age in Japan is 20. If you are driving you cannot taste. Use public transport or a taxi, or let someone who is not drinking drive.
Information sources
Information checked against official sources, such as the facility's website.
Checked 2026-10-27
Sources
Spotted a mistake?
Opening days, fees and booking methods change. If you notice a difference, please tell us and we will check and fix it promptly.










